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The Gaming Playbook
Game Careers
· 75 min
What It Takes to Build and Fund a Game in 2026 | Guy Costantini
With Guy Costantini
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About this episode
Today I’m joined by Guy Costantini, Co-founder and CEO of Chaos Manufacturing, who’s spent over 15 years in game publishing, marketing and studio leadership, including roles at Riot Games, CD Projekt Red and Skydance.
We talked about how the games industry has become a buyer’s market, why publishers and investors increasingly want to see playable games and proven traction before committing funding, and what that means for developers trying to get their games made. Guy also shares how he’s building SOL Shogunate while keeping costs under control, why getting the scope of your game right matters, and how to balance making something you believe in with making something people will actually buy.
If you’re a game developer, studio founder or publisher navigating game funding and publishing, this episode offers a practical look at what it takes to get a game made and bring it to market.
Connect with Guy Costantini
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