Built a €1.6M Gaming Business… Here’s What No One Tells You | Matej Lancaric

In this episode of The Gaming Playbook, I sit down with Matej Lancaric, one of the most successful solopreneurs in the gaming industry, who scaled his one-person consultancy past €1.6M in revenue. Matej shares the unfiltered reality of solopreneurship: why you can’t treat it as a backup plan, how to survive the risk of losing big clients, and what it really takes to build and keep a thriving solo business.

Expect deep dives into: Why having a backup plan sets you up for failure. The dangers of relying on one big client (and how to diversify). How to set boundaries and avoid scope creep. The role of Substack, LinkedIn, and conferences in building trust. Why consistency beats shortcuts every time. Growing without turning into a traditional agency. Building products and revenue streams on the side.

Whether you’re a consultant, a service provider, or a founder considering going solo, this episode is a brutally honest masterclass on what it really takes to succeed as a 7-figure solopreneur.